Fizz & Flavor Fizz & Flavor Fizz & Flavor Fizz & Flavor Fizz & Flavor How can a new flavor phenom inspire people to share their taste discovery with their social circles? C L I C K T O P L A Y CLIENTSodaStreamCORE SERVICESLive Brand Experiences, Sponsorship Activations JetFuel was selected to introduce consumers to the new Bubly Drops flavor phenom by giving people the chance to make and taste their favorite flavors using a SodaStream. The key objective? Raise awareness of the new Bubly Drops in a way that would inspire people to share their taste discovery with their social circles. Our team designed a vibrant and eco-friendly mobile SodaStream bar, utilizing the colorful and fizzy Bubly aesthetic. Housed in a modified food truck with working countertops, the bar enabled participatory demos. Guests worked with our baristas to create personalized SodaStream X Bubly beverages and then collaborated with video concierges to produce unique video content to share on social media. Each guest also received a high-value coupon for instant SodaStream purchases. 0 k Trial Experiences 0 K CONSUMERS ENGAGED 0 m OOH Impressions The tour visited events, high-traffic locations, and SodaStream retailers, providing tens of thousands of new users their first taste of Bubly Drops as part of an inspiring and unique brand experience. BubLY Bliss – BubLY Bliss – BubLY Bliss – BubLY Bliss – BubLY Bliss – BubLY Bliss – BubLY Bliss – BubLY Bliss – Featured work Welchs Hoots Righteous Wings Zen WTR View all work